SPECIALIZATION & ENTERPRISE
About Course
Module 5, Specialization & Enterprise, is the capstone specialization module of the Postgraduate Diploma in Corporate Management and Strategic Planning. Where earlier modules built a foundation in general management theory, organizational behaviour, finance, and strategy formulation, this module turns attention to two capability areas that determine whether a manager can actually convert strategic intent into organizational results: the ability to create new value through entrepreneurial and venturing activity, and the ability to communicate, influence, and manage people effectively as a practising manager.
The module is organized into two units. Unit 1, Entrepreneurship & Corporate Venturing, develops the learner’s understanding of entrepreneurship as both an independent career path and a strategic capability that established organizations must cultivate to remain competitive. Unit 2, Communication & Managerial Skills Lab, is a practice-oriented unit that equips learners with the interpersonal, written, oral, negotiation, and conflict-management competencies that underpin effective managerial performance.
Course Content
UNIT 1: Entrepreneurship & Corporate Venturing
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1.1 Introduction and Unit Learning Outcomes
01:12 -
1.2 Foundations of Entrepreneurship Theory
01:28 -
1.2 Foundations of Entrepreneurship Theory (b)
00:41 -
1.3 Types of Entrepreneurial Activity
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1.4 Corporate Venturing: Concept and Mechanisms
02:05 -
1.4 Corporate Venturing: Concept and Mechanisms (b)
00:49 -
1.5 The Entrepreneurial Process: From Opportunity to Venture
01:04 -
1.5 The Entrepreneurial Process: From Opportunity to Venture (b)
01:10 -
1.5 The Entrepreneurial Process: From Opportunity to Venture (c)
00:58 -
1.6 Financing Entrepreneurial and Venture Activities
00:51 -
1.7 Risk, Uncertainty, and Decision Logic in Venturing
00:51 -
1.8 Building an Entrepreneurial Culture Inside Established Organizations
00:46 -
1.9 Case Illustration: Evaluating a Corporate Venture Proposal
00:58 -
Reflective Exercise